Tag Archives: online content

Tips for Writing Web Content with a Human Voice

I read something the other day that went like this: “Being human is the new black.” I think it’s true. With all of the social experience we’re sharing online these days, communicating in a human way is almost the expectation.

This human-like approach made me think of Siri, the human-like voice that came with my new iPhone. Siri tries to answer whatever question I might have. Before she responds, she considers my voice query with a thoughtful phrase, such as “Let me check on that” or “Let me think about that”–something to give me confidence. If she can’t dig up an answer, Siri admits it by saying, “I can’t answer that,” and then dumps me into my browser so I can do my own searching. Technically, I know she’s relying on a huge database to help me out, but her friendly tone doesn’t give that away, and I appreciate the effort.

Continue reading

Leave a Comment

Filed under Behavior, technology, Working Words, Writing