Category Archives: Editing

My Microsoft Years: Fortune and Misfortune

I was hired by Microsoft in 1990. When some people hear that, they assume I have millions from all the stock options given out at that time. I wish I did.

The atmosphere at Microsoft was inspiring. I felt like I was part of the personal computer revolution. When I left the company for the first time, Windows 95 was just released, and Microsoft was flush and famous.

They expected a lot from us, but team spirit was high. We had access to the latest technology. There was a real sense of camaraderie.

We had meetings in places like the Jacuzzi at Microsoft’s sports club or while hiking in the nearby mountains. Beer, wine, and catered food flowed down the halls for almost any reason, all to keep us going and making our deadlines. Many a Softie (not me) slept on an office futon or under their desk.

There were small kitchens located around the halls. They were stocked with drinks, all free. There was also plenty of good and inexpensive food in each building cafeteria. We never had to leave the Microsoft campus. That was the point.

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How to Write Good Web Copy

WritingGoodCopyThis article comes from a discussion on LinkedIn. It has important information about what you should consider when writing effective web copy.

Writing for the Web

Writing for the web is unlike any other kind of writing. Whether you’re an author or a marketer, knowing how to write good web copy is a valuable skill. Besides the basic principles of good writing, two things make online content “good”: how easy it is to find and how well it persuades readers to take a desired action. Use the following ideas to improve your web writing skills.

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